Kansas City Chiefs tight end Travis Kelce has seen a huge boost in followers on social media since Taylor Swift wore his jersey during a concert in Arrowhead Stadium on September 8, 2023.
According to sports and business expert Joe Pompliano, Kelce picked up more than 300,000 followers on his social media accounts after Swift was photographed wearing his jersey. This represents a significant increase in Kelce’s following, which was around 1.5 million followers before Swift wore his jersey.
The increase in Kelce’s following is likely due to the fact that Swift is one of the most popular celebrities in the world. She has over 200 million followers on Instagram alone. When Swift wore Kelce’s jersey, it was seen by millions of people around the world. This exposure helped to increase Kelce’s profile and attract new followers.
The increase in Kelce’s following is also a testament to his popularity as a football player. Kelce is one of the best tight ends in the NFL. He is a three-time All-Pro and a two-time Super Bowl champion. He is also a popular figure among Chiefs fans.
The fact that Kelce has been able to attract new followers from outside of the NFL community is a positive sign for the sport of football. It shows that football is still a popular sport, even among people who are not typically interested in sports.
Travis Kelce has had a busy 24 hours:
• 7 catches for 69 yards and a TD
• Gained 300,000+ social media followers
• +400% increase in merchandise sales
• Top 5 selling jersey in the NFL
That's the Taylor Swift effect 🤯 pic.twitter.com/s8rT7kzJTL
— Joe Pompliano (@JoePompliano) September 25, 2023It is also worth noting that Kelce is known for his personality and his sense of humor. He is often seen interacting with fans on social media. This makes him a relatable figure, which may have contributed to the increase in his following.
Overall, the increase in Travis Kelce’s following is a positive development for both Kelce and the NFL. It shows that Kelce is a popular figure both inside and outside of the football community. It also shows that football is still a popular sport, even among people who are not typically interested in sports.
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